This is the sixth edition. The posts are not in any order of priority. Hope you like them as much as I did. More importantly, I request you to continue to direct me to more such awesome posts.
This is a very short post but with a deep meaning. Simply put, he asks us ‘to do’ and then to talk
‘Unlearn the old, embrace the new, experiment like mad and fail fast’ is the way Edward signs off. Amen
If you attempt to innovate, take pride that you are doing it with ‘blatant disregard for your narrow self interest plus it is great fun’ as the author rightly says in this sobering post
It is the age of conversation and everyone advices you to join it. Yet, when the CEO of Barbarian Group, one of the hottest interactive agencies asks you not to, there must be a damn good reason
‘Interactivity’ is a much abused word. This post is a breath of fresh of air as it urges us to look at ‘interactivity’ in the most sensible way
A simple fact that soaps were the first to pioneer ‘branded entertainment’ and that we can learn from them while creating the same for the online space is missed by us
There is a lesson for brands to from the continued success of Hollywood in spite of strong threats ranging from television to the current ‘digital’ landscape
After creative, strategist is the coolest thing in the agency business. This post is a reality check on what you need to have to be one
An authentic experience is one that is ‘honest and unique even if it is bad’. And the author goes on to say that ‘designing experiences’ may not be true
‘Digital networks are the new nation state’ is what Clay wants us to think (and live). Made me definitely think, though
(Image courtesy: Olivender)
Thank you so much for calling out my little piece. Will be reading the other posts over the weekend.
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Welcome,Mark. Hope to see you more often
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