Monday, April 12, 2010

Top 10 I wish I had written this (Edition 8)


The posts are not in any order of priority. Hope you like them as much as I did. More importantly, I request you to continue to direct me to more such awesome posts.
What separates good content that is read from good content that is not is your ability to promote it. The author makes a good case for it in the online space. Holds true elsewhere in work too.
A provocative post that caused a raging debate in the blogging and twitter world. It is well thought ends with some useful directions for agencies that I am sure will be ignored!
The author, a musician, says not to make life complicated and to love what we do, and instil it in our actions and our goals. And that is what people actually want to hear from you.
“Try going to work one morning without pants. Then try paying your rent once you’ve been fired. That’s ROI”. Similarly one cannot ignore ROI of Social Media says the author
The author, a copywriter, has written a satirical piece oozing with irony at the state of creative review commenter’s. Made me smile.
Next time someone wants to sell you on a strategy, tell them to show you exactly how they plan to implement it says the author talking about social media. Also true in other aspects of the business.
This is a must-read for anyone from any kind of agency (traditional or digital or whatever) and clients. Inspiring.
This is a simple and practical piece for designers by a designer.
The author, a technologist with deep connection to human behaviour, is pained at the way internet and other gizmos have made us less caring for each other. Extremely insightful.
Today, if an enterprise wants to have access to talent, they have to change. That is because of a whole new generation that the author calls GenerationM (born post 1982) entering it.

(Image courtesy: e_walk)


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