Advances in technology, online communities, and platforms that empower is creating a world where only the best ideas have the best chance to succeed. But it is not going to be easy.
Absolutely moving piece by Reddit’s founder which is a tribute to his mother for inspiring him to overcome odds and reach great heights.
Why do most new products and services fail? The simple answer to that is the product or service is wrong. But how can all the stakeholders come together and get it right?
The conventional definition of creativity does not apply to the digital world. There are is need for the creative folks to network, participate and do stuff continuously with their peers and critics to be truly creative.
“On the web, words can be more than just words. They’re small little reflections of who we are, what we believe, and what we want others to know about us.” Therefore....
If a brand is loved by everyone but they find no relevance for it in their lives, you have a nostalgia brand. You also have one BIG problem. I can say this from experience.
A great deal is made of when someone stays off the internet for a period of time. This is wrong. The author rightly says that “demonstrate our grasp of human relationships by our ability to relate face-to-face, as well as online”
Do not be fooled by the headline. On the contrary, this is an insightful post about ‘why you client is acting like a shithead’ and cause of it is more likely YOU. And therefore what can you do about it?
Agencies and consultants have the dream part of any project. They just ‘waltz’ through the process with little knowledge of the hard-work needed internally to make it a success.
Now, BBH is an agency I admire greatly. To leave such a company is not easy. But if you do leave, write a post like this on the last day.
(Image courtesy: Olivander)
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